Jeff Bezos once said, âI very frequently get the question: âWhatâs going to change in the next 10 years?â And that is a very interesting question; itâs a very common one. I almost never get the question: âWhatâs not going to change in the next 10 years?â And I submit to you that that second question is actually the more important of the twoâbecause you can build a business strategy around the things that are stable in time.â
This idea is at the heart of our course philosophy. When you enroll in typical courses like âHow to Grow Your Art Business on Instagram,â youâre taught what to do right nowâstrategies that might work today but could be obsolete tomorrow. Social media algorithms change overnight; what worked last year might not work at all this year. Most courses lead you down a narrow path, implying that their approach is the only way forward.
We take a different approach. Instead of giving you a rigid, one-size-fits-all plan, we teach you a framework for thinkingâa way to choose your own path based on your unique brand, values, and audience. The strategies might evolve, but the principles of storytelling, building genuine connections, and understanding your audience remain timeless.
So, what wonât change in the next 10 years? The power of storytelling, understanding collector psychology, authentic branding, the mechanics of pricing, crafting irresistible offers, building genuine relationships, mastering persuasive copywriting, and the inner work of overcoming limiting beliefs. These timeless principles form the bedrock of our course, designed to help you develop confidence, align your mindset, and thriveâno matter how the art world evolves.
In short, we donât just teach you what to do; we show you how to think. When you learn to build your business on principles that donât change, you gain the flexibility to adapt to any trend, platform, or market shift. Itâs about giving you a foundation that will serve you for the next decade and beyond.
So, if youâre looking for quick, trendy tips that might work today but fade tomorrow, this isnât the course for you. But if you want a framework rooted in timeless principles, designed to help you grow and thrive in any environment, then letâs get started.